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NGK SPARK PLUG announces new, future-facing EMEA Aftermarket structure

NGK SPARK PLUG, the world-leading ignition and sensor specialist, has restructured its Regional Aftermarket Business Unit EMEA as of 1st April 2019, to ensure the company is strongly positioned for ongoing industry changes and emerging market opportunities in the coming years.

The restructure creates four, international sales regions to provide focus and flexibility as markets and customers expand beyond national borders: Central Europe; Eastern Europe and Eurasia; Western Europe; Middle East and Africa. Each of these regions reports to David Loy, Vice President Aftermarket EMEA and is led by an experienced manager with a proven NGK SPARK PLUG track record. Marc Kuntzsch, formerly General Manager DACH, has been promoted to Director Central Europe; Igor Skornik, previously Commercial Director, becomes Director Eastern Europe and Eurasia; David Bassas, the former General Manager Iberia, is appointed Director Western Europe; and Tufan Baysal, previously General Manager South East Europe, is named Director Middle East and Africa.

The EMEA reorganisation is designed to enable NGK SPARK PLUG to meet new business practices that are emerging across the Aftermarket, as well as reinforce the focus to the customers. David Loy, Vice President Aftermarket EMEA at NGK SPARK PLUG EUROPE confirmed: “Recently there have been major changes in the Aftermarket environment propelled by concentration and digitisation. Since there will be more changes in our industry, it is now time to adapt our structure to face the new challenges lying ahead of us. With these developments we will be well prepared for the future."

Within the four new sales regions, additional organisational enhancements enable individual markets to receive full attention. For example, Central Europe takes responsibility for Italy, Benelux, the Nordic countries and DACH. Similarly, within the Eastern Europe and Eurasia sales region, customers from the Baltic States will be served by the Eastern Europe team.

In addition a new Business Development function – including the newly created post of Business Development Director – is being established to align functional sales expertise across the four sales regions. A new Head of Strategy is being appointed to implement the company’s strategic vision. Also directly under David Loy is recently announced Director Marketing Frank Massia and his team.

“This improved, internationally focused organisational structure gets NGK SPARK PLUG ready for its future across the EMEA Aftermarket,” continued David Loy. “I congratulate my colleagues on their challenging new positions and look forward to working with them as we build our business in markets both existing and new.”


Worldwide: NGK SPARK PLUG is one of the leading automotive and technical ceramics suppliers, with its corporate headquarters in Nagoya, Japan and sales organisations and production facilities all over the world. The automotive side of the company specialises in the fields of ignition and sensor technology, supplying Original Equipment and Aftermarket customers across the globe. Its product portfolio for the Aftermarket comprises spark plugs, glow plugs, ignition coils and leads under the NGK Ignition Parts brand, whilst oxygen and temperature sensors, NOx sensors, mass air flow (MAF) and manifold absolute pressure (MAP) sensors operate under the brand NTK Vehicle Electronics. With more than 14,500 employees, the company’s automotive and technical ceramics activities generate a total annual turnover of around 3.1 billion Euros worldwide. NGK SPARK PLUG’s European sales (including its EU, UK, France and Eurasia subsidiaries) account for 26% of this global turnover. NGK SPARK PLUG is represented on all continents and has 41 group companies, 24 production plants and five technical centres.

Aftermarket EMEA: NGK SPARK PLUG has seen significant growth across the Aftermarket since expanding beyond motorcycle parts into the automotive sector in the 1970s. With an outstanding commitment to quality, technology and research & development the company has become the world’s number one in spark plugs and oxygen sensors, and a leading provider of glow plugs, ignition coils and leads as well as further sensor technology. Organisationally NGK SPARK PLUG’s regional headquarters in Ratingen, Germany serves the Aftermarket across Europe, the Middle East and Africa. In the EMEA region the company has ten group companies and approximately 1,000 employees, as well as two production plants in France and South Africa and a technical centre in Germany.

For more information please visit:

For further information please contact:

Nicole Rößler, Senior Manager MarCom, Aftermarket EMEA, NGK SPARK PLUG EUROPE GmbH
Harkortstr. 41, 40880 Ratingen, Germany, AG Duesseldorf HRB 43118
Tel: +49 (0)21 02 974 102 E-mail: